The Japan Automobile Dealers Association noted the Prius was once again the top selling car in Japan. Helped by government incentives, the Prius has been and will continue to be the top selling car for months.
Toyota sold 35,546 units in March. That's 11 months in a row the Prius has held the top spot, which was briefly held by the Honda Insight before the third generation Prius came to market.
Sales have quadrupled in Japan this year. Toyota has sold over a quarter of a million units so far (277,485)
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